Professor Kit Jenkins, Guest Lecturer at IMI
"Over the 11 years I have been associated with IMI I am confident that it continues to provide a high quality and relevant education for those students preparing for a career in the hospitality and tourism industry."



Fieldtrip to SAP


IMI covers an all-encompassing education. As one of IMI students Luca Drago once mentioned:

"The programmes are real eye openers. We also study issues that related to our lives and the world around us. Specially the many fieldtrips really added on to the unique learning experience at IMI University Centre. The greatest thing is that they are all free, included into the school fee and so very close by."


Business Educational Trip


City Beach educatonal trip Luzern

Fieldtrips & Guests
AR DevCamp Zurich/ IBM
IMI lecturer and students joined Switzerlands first conference on augmented reality at AR DevCamp Zurich- A full day of information sessions, discussions and hacking opportunities in an open format, BarCamp style followed by life demonstrations and network in a restaurant. IMI always interested in new technological trends was of course actively involved. See more info at the official AR DevCamp wiki.

Augmented Reality Conference Lukas Ritzel AR fieldtrip IMI-Luzern Augmented Reality in Switzerland
 
Prof. Kasthuri
Professor Kasthuri Poovalingam (Assoc Prof at School of Management studies at University of KwaZulu-Natal in South Africa) will honor IMI University Centre with a visit to our campus. One topic of discussions will be on South Africa related specifically to the upcoming FIFA world cup hosted there as well as on possible exchange programmes between our students.
 
IMI arranges a study trip to Greece.
Last term IMI students had a unique chance to particpate in a tourism project in the Northern part of Greece. (extra curriculum). Students stayed in Lake Plastira, one of the most important attractions in this area. As part of their International Tourism Development course they did  research in the tourism developments in different parts of the world and focused on tourism development planning issues in Greece. This was an international project with many students participating in the project from many different counties. This particular project had approximately 14 sub projects requiring primary and secondary research. The project's aim was to create a local protocol of quality for tourism which is bespoke for the region involving several partners such as ANKA (a development company of Karditsa representing the local municipalities through board members), the Hotel Owners Association and local restaurant owners. the group was lead by IMI's own Professor Theordore Benetatos.

Greece international fieldtrip IMI-Luzern      IMI in the Greek media      Going Greece with IMI students
 
Event Project Smart Hybrid
"Your event company is bidding to win the contract to organise and manage the promotion of the Smart Car Companies Micro Hybrid Drive (MHD) Car." this is how the objective of Mr Gareth Currie's event class was introduced to this project. To ensure most possible reality to the project we not only had a SMART Hybrid on campus but Sales Manager from Smart Luzern Mr Patrick Liechti was part of the jurors.

smart hybrid project at imi smart garage obernau at imi hybrid car visits imi events project smart hybrid launch

Essentially all groups had 10 minutes in groups assuming the role of an event company to show us their creative ideas for the launch of the Smart Car. Whichever group gets the highest academic mark for their efforts was declared winners. Enjoy here the animated pictures

 
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Educational Fieldtrips planned for 2010
(a selection of some of the activities planned for 2010. Such events are free for students and are part of the all inclusive student fee)

Student of IMI participate at Switzerlands first Augmented Reality event organized by ETH Zurich (ardevcamp). Read more about the details at IMI's student wiki where you can enjoy some cool applications of this current killer technology (specifically important for tourism).

Visit the iHOME Lab from Hochschule Luzern to experience the future of home automation.

Educational fieldtrips IMI


Visit to Ottiger Vineyard, experience and learn about growing wines, techniques and tasting of different wines. Follow the grapes from A-Z !

Fieldrtip to Wineyard  fieldtrip wines


Cocktail making and service in Luzern Bar with world nr8 Cocktail Mixer at Luzern's most famous pub the Roadhouse.

Roadhouse cocktail mixing fieldtrip 


Visit ICT fairs and exhibitions and various headquarters of important internet companies (such as Google, mySwitzerland)

Fieldtrip to Google Zurich  Robotic and Luca Drago IMI student

ICT fieldtrip with IMI students  IMI students at Informatica

Further fieldtrips for 2010 are planned: To BELL food Supplier to Luzern laundry, Orbit ICT and Emex Marketing fair and Swissinfo.org one of Switzerland's leading web-portals.

Guest Visitors for 2010 (selection)

Webcast from the USA by David Adelson, Intelity's CEO from ICE  , one of the drivers in hospitality technologies. Visit from Pernod Ricard & Mark Chesterfield from The Whisky Experience Company. Learning all about Whiskeys, history, culture, language, techniques and of course as well experience different ones. Marcel Perren Luzern Tourismus, Simon Quick ( owner of thirdperson.ch ) in Person Development Planning, Dr M Esposito (author and lecturer at Grenoble Graduate School of Business GGSB) on Sustainable Tourism, Prof. Ray Pine on Contemporary Issues in Strategic Management (Ray Pine Assoc), Daniel Buchs from Puratos, Mr Xiang Wang author and Food Carving World Master, John Perry (University of Sheffield) on Events Management, M Clark (University of Dundee, Scotland) on Research Methods, R Brooks (Honorary senior lecturer, University of Strathclyde) in Project Appraisal for Hospitality.
 

Whiskey Tasting at IMI  Whiskey Course at IMI

 
 
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