According to the annual World Economic Forum (WEF) Travel & Tourism Competitiveness Report 2008/09 (http://gcr.weforum.org/gcr/) Switzerland is overall ranked at 2nd in the world. However, if you look at the details it shows that Switzerland is top in all tourism and educational related sub categories. Studying in Switzerland seems more costly compared to other countries, but Switzerland is famous for its "value for money". Moreover, the educational system in Switzerland is among the best in the world, currently ranked 3rd and even ranked 2nd when it comes to Management Schools.

Some key figures:

If you want to study in a safe and politically stable environment, consider these facts:
Organized Crime: Switzerland (rank 19), USA (72), Australia (27)

If you want to study in a country with a high quality infrastructure:
Quality of overall infrastructure: Switzerland (rank 1), USA (9), UK (24), Australia (25)

If you want to study where Internet access is widespread:
Internet Access: Switzerland (rank 8), USA (11), UK (15), Australia (18)

If you want to work in an environment which supports innovative work:
Capacity for Innovation: Switzerland (rank 3), USA (6), UK (14), Australia (29)

If you want to the availability of training services:
Local Availability of Training Services: USA (rank 1) Switzerland ( 2), UK (9), Australia (15)

If you want to study in an ethical environment:
Corporate Ethics: Switzerland (rank 9), Australia (10), UK (17), USA (22)

See and compare all data here online at World Economic Forum site 

Other things to consider

Lucerne is a city which enchants visitors and residents, for its simplicity, practicality and its special feeling " zeitgeist".
Situated on beautiful lake fringed by the Alps, Lucerne offers stunning vistas all year round. Enchanted by the Alpine views, William Turner William Turner, painted his famous landscape study: Known as "The Blue Rigi" it is one of Britain's best known masterpieces. Equally enthralled, the German composer Richard Wagner took a delightful chalet by the lake.

As a well known high end tourism destination Lucerne has many famous hotels and restaurants with long established reputation for hospitality. It is also a lively city where the young population brings to life the many cafes' and bars at night. Located at the crossroads of Europe, Lucerne is just a few hours away by either train or plane to some of the greatest cities of Europe: Paris, London, Munich and Milan.

Lucerne's varied topography is ideal for a wide variety of sports: skiing, sailing, swimming, wind surfing, riding, cycling, rowing, hiking, and rock climbing. It offers varied outdoor and indoor sporting activities all year round.