MSc International Hospitality and Events Management

1 TO 2 YEARS
Part 1 - MSc in Hospitality and Events Management
Professional practice CHF 2,212 (optional)

Up to 44 weeks of work placements in Switzerland

Part 1 - MSc

in Hospitality and Events Management

22 Weeks

This MSc programme, offered by IMI, is suitable for those with a Bachelor’s degree qualification but limited work experience. Focusing on key strategic management skills in the hospitality and events industries, the programme offers a broad insight into operational management, planning and strategy within the international arena. There is the opportunity to undertake paid work placements, either in Switzerland or internationally, on completion of the study semesters, offering the chance for CV-enhancing, practical experience in the industry. This programme offers the perfect blend of theoretical competencies and practical insight for those looking to develop as managers in either of these international fields.

IMI reserves the right to alter fees, dates and curriculum without prior notice. 

Requirements

  • Bachelor's degree in any discipline
  • English proficiency: 6.5 IELTS or equivalent

Free Academic Consultation

We pride ourselves on offering an individual service to all our potential students. If you wish to be contacted for a free academic consultation by one of our Admissions Officers, then please complete the below form and attach your CV/resume. We will then contact you directly to discuss your options at IMI.

 

Consultation Form...

Award

  • MSc in International Hospitality and Events Management, awarded by IMI, Switzerland
  • MSc in International Hospitality and Events Management, awarded by Manchester Metropolitan University, UK

Core units: 110 credits
Credits: 20

This unit will analyse various event policy and planning agendas to create an in-depth understanding of the role venues and spaces play in strategic event strategy. It will assess and evaluate resource requirements for various events and operationalise the optimal use of these resources when using a range of venues/spaces and facilities for events. Legal and administrative aspects associated with managing resources and event venues/spaces and facilities will be explored. 

Credits: 20

This unit is designed to provide students with an understanding of hospitality operations and how these are functioning through a systematic approach. In addition, students will also be provided with an understanding of the management of human resources in an international context and how to examine various environmental factors that influence decision-making processes but also operational aspects of international hotel companies’ organizations, and the way these affect HR strategies and policies.

Credits: 10

This unit introduces financial management concepts in service firms. Emphasis is placed on pricing, investments, financial planning, indicators, capital structure management and revenue management.

Credits: 20

This unit aims at enhancing student's competency in critically reviewing the conference business environment, including an understanding of new market forces, changing client and participant needs and expectations, and economic pressures. It adopts a strategic perspective to develop knowledge of conference design tools and techniques that will facilitate their ability to be innovative and deliver return of investment. Associated planning and delivery considerations are analysed in relation to the strategic perspective.

Credits: 10

This unit examines the impact of external and internal influences on organisational business strategy creation in relation to the international hospitality market.

Credits: 20

This unit will integrate entrepreneurship, creativity and innovation as critical success parameters in the global tourism and hospitality industry in the context of new venture creation. It is anticipated that it will provide an international strategic view on entrepreneurial challenges in different cultures, contemporary trends and start-up ideas and alignment of business resources for successful market ventures with a special focus on events.

Credits: 10

This capstone unit will provide students with a critical understanding of the key principles, concepts and processes that are vital for the planning and implementation of a successful event. It is anticipated that students will experience the planning and delivery of a real-life event for an external client.

TESTIMONIALS

"The strong knowledge acquired during my studies at IMI helped me to understand how to organise events from A to Z."

Antoine Golinvaux

from Belgium , graduated in 2016

After doing a Master in Finance and Management in Belgium, I attended IMI for a Master of Science in International Events and Conference Management in 2016. I decided to go for this programme as I wanted to explore the world of events and congresses. While finishing my dissertation, I had the opportunity to complete an internship at MCI Suisse in Geneva, thanks to the support of the IMI Career Department. The strong knowledge and academic background acquired during my studies at IMI helped me to understand how to organise events from A to Z. From 2017, I got the opportunity to evolve to the post of Project Specialist in the PCO department. In this department, we organise international congresses all around the world.

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