Bachelor of Arts with Honours Degree - Hospitality

2.5 TO 3 YEARS
Paid Internship CHF 2,212 (optional)

Higher Diploma in International Hotel and Tourism Management
Paid Internship CHF 2,212 (optional)

Paid Internship* CHF 2,212 (optional)

* Min. 12 months of internships required to graduate.

Higher Diploma

in International Hotel and Tourism Management

22 Weeks

The Higher Diploma programme equips students with the skills needed to succeed at higher level management in the hospitality industry. The emphasis is on business, tourism development, sustainability, entrepreunership, human resource management, financial decision making, events management and food & beverage studies . Students work individually as well as in groups in order to develop their critical thinking and managerial skills. This challenging programme will prepare you well for a top quality internship either in Switzerland or abroad.

22 week internship placements can be taken after each semester of study. To complete the BA programme, a student must have completed a minimum of 12 months of placements in total.

Requirements

  • IMI Diploma or equivalent qualification
  • Proficiency in English: 5.5 IELTS or equivalent

Free Academic Consultation

We pride ourselves on offering an individual service to all our potential students. If you wish to be contacted for a free academic consultation by one of our Admissions Officers, then please complete the below form and attach your CV/resume. We will then contact you directly to discuss your options at IMI.

 

Consultation Form...

Award

  • Higher Diploma in International Hotel and Tourism Management, awarded by IMI, Switzerland
  • Diploma of Higher Education in International Hotel and Tourism Management, awarded by Manchester Metropolitan University, UK

Core units: 90 credits
Credits: 10

This unit develops student reflective practice on personal development academically and professionally. Students will recognise academic and personal progression in support of their future career goals. Contact Hours: 24

Credits: 20

This unit draws on and builds upon students’ knowledge of marketing, finance, human resources and services within a hospitality context. Students are engaged throughout the unit with a business scenario within Switzerland for which they are required to develop a commercial proposal. Contact Hours: 48

Credits: 20

A critical assessement of the important role of financial and revenue management for international firms' decision making. Key financial management concepts are examined with emphasis placed on pricing, investments, financial planning, performance and reporting, indicators, capital structure management and revenue management.

Credits: 20

An introduction to basic marketing concepts within the business services sector. A strong focus is given to consumer behaviour theory and consumer purchasing stages. Students' learning experience is complemented by case studies on social media and how this influences modern day consumer behaviour. 

Credits: 20

This unit examines the importance of Human Resource Management for businesses and assesses organisational theory, behaviour, motivation, training and performance management and their relationship to successful international organisations.

Pathway units: 30 credits
Credits: 10

Students review the latest theories, trends and practices through relevant case studies on tourism destinations, development and branding.

Credits: 20

An investigation of managerial aspects of operations in the international hotel industry. Students are involved in a cross departmental day-to-day operations analysis. Topics include corporate but also SME structure approach, departmental responsibilities, hotel related services decision making processes, and industry international trends.

TESTIMONIALS

"The IMI experience was a turning point in my life, where the connection between study and work life happened."

Yusheng Ng

from Malaysia , graduated in 2016

At IMI, we were being respected and treated by the member of staff as future potential leaders in the hospitality industry and trained to be one, both academically and personally. I secured my internship at Hilton RAK through Career Days on the IMI campus. The IMI experience was a turning point in my life, where the connection between study and work life happened.

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"The knowledge gained and skills acquired during my internship are the things that complemented and enhanced the education I obtained in the classroom."

Sarvesh Mehrotra

from India , graduated in 2017

During my three years at IMI, the school hosted many career days where hotel, airline and tourism companies visited campus. However, for me the most exciting was Whitelodging- they did not only focus on the company’s portfolio but told us how we, as interns, can grow within the company. I interviewed with them for the Housekeeping Supervisor position and they accepted me as a Housekeeping Supervisor at the JW Marriott Hotel, Indianapolis. My internship helped me to grow personally and, most importantly, professionally. The knowledge gained and skills acquired are the things that complemented and enhanced the education I obtained in the classroom. I would not have this job without the mock interviews, CV evaluations, career days and all of the services that were provided to us (as students) at IMI and I am really thankful for it!

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