Quote from Michael Jeffrey, Head of Department of Food and Tourism Management, Hollings Faculty, Manchester Metropolitan University 2008

We at MMU are pleased to be associated with IMI Lucerne and to offer validation for their programmes. We have every confidence in IMI in both their teaching and in the maintenance of academic standards. This is a partnership that adds to the dynamic of our own programmes and shares our expertise with an institution that is as passionate about high quality tourism and hospitality management education as we are.

In the photo (left to right) Richard Murray, Pro-Vice Chancellor and Dean of Hollings Faculty; Liz Hill, Senior Lecturer, Hollings Faculty and Link Coordinator for IMI; Michael Jeffrey, Head of Department of Food and Tourism Management, Hollings Faculty.

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Luzern Tourism IMI

Joint 3 US credit winter programme in France

In Collaboration with one of the worlds leading Business Schools, earn 3 US credits while skiing in the French Alps!
IMI collaborates for a Business Development in the Tourist Industry programme with Grenoble Graduate School of Business (GGSB), a leading European Business School, located in the heart of the French Alps to provide this cutting edge program. Get all the details about this joint programme from here.

 

Topics covered during the two weeks programme are:
 
Master development strategies for the tourist industry
Discover the latest trends, the role of web-marketing, and the "green" influence on tourism
Acquire strategic tools to assess business development opportunities
Work on real-life tourism challenges for L'Alpe d'Huez ski resort.

Spend the second week in the world-renowned ski resort at L'Alpe d'Huez, learning and skiing at the same time.

IMI's faculty Lukas Ritzel will be teaching in the second week for this joint programme.